Will Power Fitness

Looking for Personal Training in New Fairfield CT?

I met with Will from Will Power Fitness in New Fairfield.  Will Power Fitness handles all the personal training at Prime Time Fitness located in New Fairfield, CT.  Will got his start while training friends & family during his college years for what he refers to as "lunch money".  After graduating College he went on to work as a Sports & Fitness Director for a local non-profit.  

After spending a couple years as a Sports, Fitness & Recreation Director he got married, and wanted to start a family.  Will knew that he couldn't start a family in Fairfield County with a non-profit salary.  He decided to renew his National Academy of Sports Medicine Personal Training Certification to start training full-time. 

Will Power Fitness wasn't born just yet.  Will started at a local "group personal training" studio called Earthfit.  After working there for 10 months he explained that it was time to move on because there wasn't as much growth potential as he was led on to believe there was.  

He then joined Revive Fitness's branch at World's Gym in Brewster, NY.  Within 3 days of working personal training in Brewster a Training Manager spot opened up in New Fairfield.  Will made the hard choice to come back to New Fairfield and train within a mile of his previous employer, Earthfit.  "It wasn't my ideal situation, but I had to take the promotion for my family's sake," explained Will.

Will soon realized that the situation he was in at Revive Fitness wasn't much different than at Earthfit.  He was met with constant backlash as he tried to grow the business in different directions.  Will stuck with Revive to learn as much as he could about running a personal training business and sales.

Instead of repeating the same process Will decided to offer to buy out Revive Fitness.  A short few months later...  Will Power Fitness was born.     

What made you want to get into the Personal Training Business?

I value helping people.  I loved my time working with youth, and always felt better at the end of the day.  After having two back to back terrible employers, and decided to run with it myself.  I wish I did this earlier.  Will Power Fitness is so much different than any other personal training business in New Fairfield, Danbury or even in Connecticut.  I had been a die-hard Crossfit Junkie for years, and loved the community that they had created.  

Taking what I've learned at in Crossfit classes, personal training conferences, and knowing exactly how NOT to setup a personal training business gave me a real plan to follow.  I knew after working at Revive Fitness that I didn't want to have crazy contracts.  I wanted to seal my personal training clients with a handshake instead of a lawyer-ed up piece of paper.  I wanted to give all my nutritional information up for free instead of charge for it.  Most of all I wanted to do things my way, and give people the results that they pay for.

What's the toughest thing that you went through when opening Will Power Fitness?

One thing is for sure, my previous employer Earthfit.  She wasn't too keen on me opening up a Personal Training business of my own right next door to hers.  In fact, her sister wrote bad reviews on my social media pages.  She slammed me on her facebook right after I left which was expected, because that's how it is in the personal training world.

I can't even tell you the half the grief I got from my previous employer, Earthfit.  I got phone calls about my website that I couldn't say this, or I couldn't say that.  I'd get letters from her lawyer threatening me not to violate my non-disclosure agreement.  Heck, I'll probably get some crap for this participating in this review!

That's no problem though, because I know if you've got haters than you're doing something right!

If a customer was to choose between Will Power Personal Training, and 3 other businesses just like it - why choose yours?

You get me!  That is the number one reason.  Will Power Fitness combines many different aspects of training into one comprehensive 1 on 1 training program.  You've got a dynamic warm up that specifically targets the weak & inhibited muscles with activation while stretching the over-active muscles.  Following the warm up you've got a 45 minute personal training session with me. 

I'm a total form nazi!  We'll have your exercise technique down pat within the first month of personal training.  Whether you'd like to lose weight, gain muscle, trim, tone or all the above with Will Power Personal Training we'll achieve all of that and more.  Little do you know, but during the training session I'll be employing behavior modification techniques to change your habits, mindset, and empower you to be the best version of yourself.  After our training session we'll do mobility to further stretch those over-active muscle groups, and allow you to recover from our workout session.

I've been to Crossfit, worked at "Group Personal Training" studios, and I can tell you with confidence that there is not another program like Will Power Personal Training.  We give it all to you, the corrective exercise, powerful workouts, behavior coaching, and mobility infused cool downs.

One thing was missing from Will Power Fitness however...  The community.  The reason bootcamps, crossfits, and other group personal training gyms are so effective is that they instill a cult-like atmosphere.  I'm not saying Cult in a bad way.  I totally drank the cool-aid while I was throwing 275 pounds over my head at Crossfit. 

However, after reading extensively about behavior modification, habit creation, and psychology I realized that being part of a group was one of the biggest factors to secure positive behavior change.  So now I offer a kettlebell class which is free for all my personal training clients.  

The Kettlebell class meets on friday's at 6:15am, and 7:15am and so far I've received great feedback about it.   

Wrapping things up with Will Power Fitness of New Fairfield

Will's lengthy story about the origins of Will Power Fitness was certainly interesting.  He gives a lot to his clients, and enjoys what he does immensely.  

Will Power Personal Training CT
3 Dunham Drive
New Fairfield, CT 06812
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